Success Story of Runjun Ara Begum – A Pioneer Woman Farmer from Assam

Runjun Ara Begum, a resident of Jatia Bhangara village in Muktapur, Assam, has become a symbol of determination and agricultural innovation. She is the founder of Radali Agro Farm House, a growing enterprise that reflects her hard work and vision for rural development.

Runjun’s journey began with a horticulture training program in her village, which ignited her interest in farming. She took her first step by cultivating strawberries—a crop not commonly grown in her area. Encouraged by early success, she expanded into sweet berry cultivation. Today, she manages both crops across 15 bighas of land, establishing herself as a leading woman farmer in the region.

Her high-quality produce has earned her a strong reputation, attracting many vendors who prefer to purchase directly from her farm. This direct selling model has improved her profits and helped her build lasting relationships with buyers.

Recognizing her potential, Star Samarth stepped in to support her growth. With their help, Runjun registered her business officially and obtained necessary certifications. She was also connected to wider business networks, enabling better market access and stronger forward linkages. Furthermore, Star Samarth assisted her in setting up basic processing units to enhance product value and shelf life.

Not stopping there, Runjun diversified into poultry farming. She now manages 2,000 chickens and operates her own egg incubator machine, adding a new income stream to her farm. Her annual earnings have now reached ₹12 lakhs, a testament to her dedication and strategic planning.

Runjun Ara Begum’s journey from a small village to a successful agripreneur is a powerful example of how training, support, and perseverance can transform lives. She continues to inspire other women to pursue farming as a viable and empowering career path.